NACA Riverside

Marketing Competition

Apply for the NACA Riverside Marketing Competition!

Deadline to apply: Friday, Oct. 18 at 5:00 p.m. PT.

Categories

One submission per category, per institution.

  • Apparel - This includes apparel items (i.g. t-shirts, hats, sweatshirts, hats) only. Apparel is defined as personal attire or clothing that one can wear. Participants can submit one entry for this category.
  • Giveaway Item - This includes giveaway items (i.g. Pens, cups, water bottles, keychains, etc) that are NOT apparel and cannot be worn on the body. Participants can submit one entry for this category.

  • Video/Animation - This is for a video, Tik Tok, Instagram reel, series, short film, etc created by students to promote an event or student activity (recruitment, behind the scenes, etc). Please try to limit video length to 3 minutes.

  • Poster - This is a poster designed by a student for an event. Poster may be color or black & white. 

  • Social Media Marketing Campaign - For this category, participants will be asked to submit a social media marketing campaign to promote a student event or activity. This can be a singular social media posting or a specific theme/stylization of multiple social media posts that captures the branding of a programming board.

  • Logo - Please submit any logos for your campus activities/programming board that encapsulates the mission and vision of your events and school identity. Visual appeal and creativity will also be considered.

  • Best Cultural Event Marketing - Submit any marketing materials used to promote an identity-specific initiative or event.

Judging Criteria

  • Quality - the degree of excellence of the submission (ex: precision, accuracy, cleanliness, craftsmanship, flow)
  • Aesthetic - the visual appeal of the submission (ex: color scheme, layout/use of space, shapes, balance, scale, timing). Designs should be eye catching and attention grabbing.
  • Creativity - the use of imagination and original ideas (ex: new, fresh, and/or interesting perspective) Designs should be creative and unique. For example, a design that people might not see every day and a design that people will remember.
  • Impact - the effect of the submission on the viewer (ex: aligns with submission category, fulfills intended purpose, communicates vision, clarity & effectiveness of message). All submissions should include all necessary event information (who, what, where, when)
Individual Awards

Apply for an Individual Award.
Help recognize a student, professional staff, associate member, and/or school.

Deadline to apply: Friday, Oct. 18 at 5:00 p.m. PT.

 

Individual Awards

  • Outstanding Advisor - This award will go to a programming board advisor that goes above and beyond in their role of advising students. Submissions by students are encouraged and preferred, however it is not exclusive for students only to submit.

  • Outstanding Student - This award will go to a student that goes above and beyond in their role of planning and executing campus activities. Both undergraduate and graduate students are eligible for this award.

  • Rising Star - Also may be called the “Best New Professional” award, nominees for this award are professional staff members (non-student staff) that have been in their role of planning and executing campus activities for less than 2 years. Nominators for this award should consider impactful strides that their new colleagues have made in a short period of time.

  • Dedication to DEI - The will be awarded to the student or professional staff member that consistently keeps DEI initiatives at the forefront of their campus activities. Nominations for this award can include a DEI initiative that is implemented in multiple events/activities by the nominee, or it can focus on a single event that focused on DEI work.

  • Dreamweaver Award - The Dreamweaver Award will recognize an exceptional student or professional staff member who demonstrates outstanding creativity and innovation in orchestrating memorable and impactful events. Awarded for their unique approach, visionary ideas, and exceptional ability to transform concepts into engaging experiences, this accolade will celebrate the dedication to enhancing the university community through imaginative and well-executed campus activities.

Questions?

Contact Kyla Creps for any questions about your application.