Become a Member of NACA - Associate Membership

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By joining the association for performers, entertainers and companies wanting to get into the collegiate market, your company/agency has access to the largest collegiate experience network, reduce expenditures by benefiting from cooperative buying, and grow your network with college contacts and other companies/agencies.

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We Bring the College Market to You.

  • With nearly 800 member schools and 60 years of experience, NACA membership means you have access to one of the largest campus experience networks to use for lead generation.
  • NACA hosts 5 conferences and a national convention, NACA®️ Live. These events allow for live entertainment showcases, educational offerings and exhibiting opportunities. Performing and networking in person with the talent buyers and decision makers of their campuses. Don't have a performing act? Don't worry. NACA events have multiple opportunities to increase brand visibility and awareness for your company/agency.
  • Want to know what's being talked about on today's college campuses? Join the bi-monthly Associate Chats or ongoing webinars to engage with professional staff, associates, and students on a wide variety of topics.

Save Time. Save Money.

  • Save time and money for your company/agency through NACA's cooperative buying system, Block Booking. Member schools in close geographic proximity can book an act for a consecutive series of dates; providing the act the ability to consolidate travel and other costs.
  • The NACA® 24/7 online platform is where you can search the college member database for leads and showcase your acts/services. Include your bio, pricing information, videos, and links to your YouTube or Vimeo channel so colleges can see what you have to offer. This technology saves time, energy, and money finding colleges and engaging in contract negotiations.
  • NACA® 24/7 can also match your talent and services with schools seeking services/acts that fit their needs when they use the "Call for Acts and Services" feature. Making doing business easier and faster than ever before.

Access Multiple College Departments.

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  • NACA's school membership is an institution-wide membership – so it covers multiple departments at each college which means access to more buyers in one place looking for your acts, services or products.
  • Other higher education associations may only apply to one specific student affairs department or role, limiting your exposure. Benefit from one annual NACA membership that supports your company/agency in reaching multiple departments on campuses that are responsible for programming and events.

Experience Community.

  • NACA fosters environments where everyone belongs and can thrive in their careers together through inclusive learning and meaningful connections.
  • Use the NACA Connect Community to share and have access to different resources available to all of our associate members as you build your business.
  • Attend an Associate Chat webinar every first and third Wednesday of the month. These chats serve as open forums and informative webinars to help you utilize your membership fully, build your professional network, and navigate the college market.
  • Interested in being published? Members can submit articles to be published in Campus Activities Programming® Magazine, the NACA Blog, and in the peer-reviewed Journal for Campus Activities Practice and Scholarship.

2023-24 Membership Dues

National Associate Members can join as a National Agency/Company or a National Single Act and exhibit and submit to showcase at all NACA® Conferences, as well as NACA® Live. National Associate members also have access to our entire directory of member schools.

As a National Agency/Company you have the option to join as a Level 1, 2 or 3 depending on the preferred number of showcase caps. This category is designed for agencies that have multiple acts on their roster.

National Single Act is designed for solo/self-represented artists.

Regional Associate Members can join as a Regional Agency/Company or a Regional Single Act and have access to the directory of member schools within their region. Regional members can also exhibit and submit to showcase at one NACA conference per the membership year (May 1-April 30). Regional Associate Members are not eligible for NACA® Live (National Convention). Not sure which region you’re in? Check the regional map to find out.

National Associate Membership Dues

NATIONAL
Single Act

$775  
  • Access to all NACA conferences.
  • Access to the entire NACA member directory of schools.
  • Submit your act for showcase consideration at all NACA events. Showcase cap (per event): 1
  • Must purchase a minimum of one booth and one registration per event, if you are applying to showcase and/or attend the event. Additional booths and registrations maybe purchased.
  • Additional benefits include access to NACA’s digital library, message boards, a copy of NACA’s magazine, recognition as a new member in our bi-weekly newsletter in (if you are a new associate member), exclusive marketing opportunities, and so much more!

NATIONAL
Agency/Company
Level 1

$1030  
  • Access to all NACA conferences.
  • Access to the entire NACA member directory of schools.
  • Showcase cap (per event): 3 showcases, 1 alternate.


  • Must purchase a minimum of one booth and one registration per event, if you are applying to showcase and/or attend the event. Additional booths and registrations maybe purchased.
  • Additional benefits include access to NACA's digital library, message boards, a copy of NACA's magazine, recognition as a new member in our bi-weekly newsletter in (if you are a new associate member), exclusive marketing opportunities, and so much more!

NATIONAL
Agency/Company
Level 2

$2060 
  • Access to all NACA conferences.
  • Access to the entire NACA member directory of schools.
  • Showcase cap (per event): 6 showcases, 3 alternates.


  • Must purchase a minimum of two booths and two registrations per event, if you are applying to showcase and/or attend the event. Additional booths and registrations maybe purchased.
  • Additional benefits include access to NACA’s digital library, message boards, a copy of NACA’s magazine, recognition as a new member in our bi-weekly newsletter in (if you are a new associate member), exclusive marketing opportunities, and so much more!

NATIONAL
Agency/Company
Level 3

$3090 
  • Access to all NACA conferences.
  • Access to the entire NACA member directory of schools.
  • Showcase cap (per event): 9 showcases, 4 alternates.


  • Must purchase a minimum of three booths and three registrations per event, if you are applying to showcase and/or attend the event. Additional booths and registrations maybe purchased.
  • Additional benefits include access to NACA’s digital library, message boards, a copy of NACA’s  magazine, recognition as a new member in our bi-weekly newsletter in (if you are a new associate member), exclusive marketing opportunities, and so much more!

Regional Associate Membership Dues

REGIONAL
Agency/Company

$515  
  • Access to the one NACA conference per the membership year (May 1-April 30). Regional Associate Members are not eligible for NACA Live (National Convention). 
  • Access to the NACA member directory of schools in your region.
  • Submit any/all acts on your roster for showcase consideration to one NACA conference per the membership year (May 1-April 30). Regional Associate Members are not eligible for NACA Live (National Convention).
  • Must purchase a minimum of one booth and one registration per event, if you are applying to showcase and/or attend the event. Additional booths and registrations maybe purchased.
  • Additional benefits include access to NACA’s digital library, message boards, a copy of NACA’s magazine, recognition as a new member in our bi-weekly newsletter in (if you are a new associate member), exclusive marketing opportunities, and so much more!

REGIONAL
Single Act

$325  
  • Access to the one NACA conference per the membership year (May 1-April 30). Regional Associate Members are not eligible for NACA Live (National Convention). 
  • Access to the NACA member directory of schools in your region.
  • Submit your act for showcase consideration to one NACA conference per the membership year (May 1-April 30). Regional Associate Members are not eligible for NACA Live (National Convention).

  • Must purchase a minimum of one booth and one registration per event, if you are applying to showcase and/or attend the event. Additional booths and registrations maybe purchased.
  • Additional benefits include access to NACA’s digital library, message boards, a copy of NACA’s magazine, recognition as a new member in our bi-weekly newsletter in (if you are a new associate member), exclusive marketing opportunities, and so much more!

Want a Closer Look at NACA? 

Sign up for Discover NACA at one of our conferences. This two hour tour will enable you to get a better look at the Campus Activities Marketplace, check out a showcase and get your questions answered by current associate members.

For more information or to sign up, email memberrelations@naca.org

Please be aware that there are additional costs associated with showcasing and exhibiting at NACA events. Visit our performing & exhibiting page for more details.

MARKETING FIRMS: PLEASE READ BEFORE CONTINUING
Wasserman Next Gen is NACA’s exclusive marketing partner. As such, a non-compete agreement restricts NACA from extending membership to organizations and businesses that may be perceived as competitive with Wasserman Next Gen's business interests. If you have a question as to whether or not you fall in this category, please email memberrelations@naca.org before applying.

NACA MEMBERSHIP DUES ARE NON-REFUNDABLE
The NACA® membership year is May 1-April 30, regardless of join date.
NACA reserves the right to deny membership to applicants that compete with the association's programs and services.

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Frequently Asked Questions

By becoming an associate member of NACA, you will have access to our member directory for your region if a regional member or all our regions if a national member. The directory contains contact information for students and professional staff at our member schools. These contacts are usually the key contact for the school for bookings. You also get access to our conferences and convention as well as our webinars, newsletters, Campus Activities Programming® Magazine, and more. Associate members also have opportunities to advertise their businesses throughout our numerous membership and conference publications. Plus, you have the opportunity to engage with other associate members through the Associate Member Community on NACA Connect.
NACA® events are strictly for members. You cannot attend if you are not a member and do not have a booth. You can, however, attend Discover NACA.
Alternates will be required to accept their selection by paying the applicable alternate fee. Additionally, alternates should be available for the duration of the event and may get called up at any time (before or during the conference). If an alternate moves up to a showcase, they will need to pay the full showcase fee prior to performing. Any alternates not selected to showcase will receive a refund of their fee.
The Campus Activities Marketplace is NACA’s exhibit hall/trade show. The marketplace is the center of all business activity conducted during a conference. Face-to-face meetings between school buyers and firms selling the talent, products, or services take place at the various vendor booths in the marketplace. University professional staff members and students visit booths to peruse press kits and product specifications, view video and listen to audio and to check availability of touring artists. There will be a wide diversity of talent and products on display in the marketplace. The exhibit hall is only open during specific hours throughout the conferences. At those designated times when the exhibit hall is open your booth MUST be staffed. If purchasing a booth you must be able to attend all three days of the conference. A preliminary schedule is always posted on our website for you to plan accordingly.

Video Tutorials

Have a question about managing your account? Check out these video tutorials for step by step instructions.

Adding/Removing Acts & Office Contacts
Adding/Updating Company Info & Genres
Submitting Educational Program Proposals

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