NACA® Concert Management Institute
Concert Management Institute

UPDATE ON THE 2020 CONCERT MANAGEMENT INSTITUTE

Unfortunately, due to the ongoing COVID-19 pandemic, our in-person NACA® Institutes will be postponed for this summer. This includes the 2020 Concert Management Institute. We are grateful to the many volunteers who have worked diligently to prepare for these programs and saddened the Institutes will not occur this summer.

WHAT IS THE CONCERT MANAGEMENT INSTITUTE?

Audience: Students and Advisors

The NACA® Concert Management Institute is designed to give students and advisors a practical understanding of managing big budget productions. The skills acquired during this week can be applied to any show, any size, at any institution. The variety of hands on experiences make this institute truly worthwhile for both students and staff. 

Through a focus on the event elements, operations and logistics within that environment, delegates will gain a better understanding of large scale event management through hands on learning. Delegates will have the opportunity to discuss real life scenarios based on interactions with industry professionals & venue tours. The institute will foster networking opportunities that can develop best practices to be shared with delegates’ respective campuses, and the institute provides advisor round tables designed to provide an opportunity for skill improvement on a staff level. Building relationships with different resources within the industry is also another great opportunity and byproduct of participation.

Advisors will be provided opportunities for round table discussions and conversations among peer groups as to advisor challenges with large scale concerts.

LEARNING OUTCOMES

As a result of attending the Concert Management Institute, students will be able to:

  • Identify appropriate acts for individual campus by analyzing available venues and annual budget
  • Interpret contracts and technical riders by attending sessions which provide key information necessary for producing a successful event
  • Employ unique and creative marketing techniques by engaging with experts to discuss national trends for collegiate campuses
  • Prepare an action plan utilizing risk management strategies by involving key campus and community partner
  • Integrate principles of diversity, equity and inclusion on campus
  • Demonstrate effective communication
  • Exhibit enhanced leadership skills
  • Demonstrate enhanced competence in critical thinking, problem solving and decision making

As a result of attending the Concert Management Institute, new advisors will be able to:

  • Integrate principles of diversity, equity and inclusion on campus
  • Exhibit enhanced competence in facilitating student development
  • Demonstrate enhanced competence in critical thinking, problem solving and decision making

COMPETENCIES

Student Competencies

Advisor Competencies

Event management
Collaboration

Crisis management
Event support
Legal issues & risk management
Networking & business relationships


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