In 1960, a group of school representatives formalized a simple and practical idea to help increase the buying power of their campus programming dollars. They developed a process that allowed schools within close geographical proximity to work together to share travel and other logistical costs for artists and performers booked for campus shows over a certain block of dates. This process, now known as Cooperative Buying or CO-OP Buying, forms the cornerstone of the National Association for Campus Activities (NACA).
More than 40 years after that first meeting, NACA has evolved into the nation’s largest collegiate organization for campus activities, with programs and services designed to reflect the field’s increased responsibilities for student leadership development as well as entertainment programming. NACA’s activities and services link the higher education and entertainment communities, providing a unique forum for business and professional development, information exchange and networking. Whether you are:
- A student serving on a program board who wants to learn more about programming or a specific performer;
- A campus activities professional interested in the latest developments in the field; or
- a company doing business in the college market;
Mission Statement
NACA links the higher education and entertainment communities in a business and learning partnership, creating educational and business opportunities for our student and professional members.
NACA offers a wide variety of educational events, publications and resources just for you! To learn more about what NACA membership can offer you, browse our Web site or contact member relations today.